In 2 days, you'll get what takes most cyber security companies 2 years to accomplish.
Align your team around a clear, compelling story
Tell a story that attracts the right customers
Deploy a simple, repeatable messaging framework
Build momentum with a differentiated message
Any of these sound familiar?
Struggling to differentiate in a crowded market
Disagreeing on how to describe your business
Caught in the weeds describing your features
Press getting your story wrong
Your cyber security company deserves to make its mark on the industry, right? We think so too.
You need to explain what makes you the best. Being mysterious or clever won't cut it. It's time to develop a clear and powerful brand story.
It’s time to align your team around a clear and differentiated story
Identify your goals
The Decoded Strategies StoryBrand Workshop is incredibly effective for both internal and external messaging. Let’s get crystal clear on what the huge win will be for your team… and then make it happen.
Choose your dates and location
This 1.5 day workshop can take place in-person or virtually. Simply work with us to find the perfect dates for you and your team!
Energize your team with a messaging workshop that sets them up for success
Invest in your team with a training that will teach them how to tell a compelling story that motivates team members. They will walk away with a clear story that will accelerate your marketing success.
Why work with Decoded Strategies?
We know tech
We come from SaaS and we've worked with leaders in cyber security, enterprise software, and professional services. We speak the language of tech... but we can also translate it into simple, clear messaging. In other words, we speak human too.
We combine deep listening and razor sharp expertise
Here's the thing - you know your business better than anyone. The last thing you need is for someone to build messaging that doesn't reflect who you really are. Yes, we have deep expertise and insight. But we put that to work by listening, paying close attention, and building the right strategy for your business.
We're highly selective
We aren't for everyone. If we don't think we can help you, we'll be the first to tell you. That's because we reserve our time for the clients we know, without a doubt, we can guide toward success. We are in the business of creating big wins. And only big wins.
We are extreme StoryBrand experts
The StoryBrand framework is an incredibly powerful marketing tool. But it's also really hard to implement on your own. We know this framework inside and out, and we are obsessed with guiding new clients through the power of the StoryBrand framework.
We're good people
We simply believe you should actually like who you work with. There's a magic that happens when people who enjoy collaborating come together. We're excited to work with clients who share our passion for a great working relationship.
We Are Proud To Serve The Best
Crowdstrike
“We had an exceptional experience with Decoded Strategies. We deliver highly technical cybersecurity solutions and our team all had different ways to describe those solutions. After going through the 2-day StoryBrand Workshop with Decoded Strategies our team was ENERGIZED. Everyone was finally on the same page and we got buy-in from all the key stakeholders on our new brand message.
We use our new brand message in marketing collateral, case study creation, and even our sales team development. In addition to simply making my life easier, working with Decoded Strategies has created wins in every area of our business."
Denise Hayman
Chief Revenue Officer, Sonrai Security
Nail your brand messaging first. Then use that to fuel everything else.
Repeatable PR messaging
Compelling case studies
Powerful marketing collateral
Practical sales team content
Website that converts
Frequently Asked Questions
The investment for this workshop starts at $15,000, plus travel and accommodations for your Workshop Facilitator.
It’s also important that participants recognize the investment of time. When they set aside a day and a half to fully engage with the process, they walk out of the workshop clear about the next steps and motivated.
This workshop can take place in-person or virtually over Zoom. Our trained facilitators are fully vaccinated against Covid-19 and are happy to travel to your location.
In-person workshops require a screen with HDMI inputs and space for all participants to comfortably work together.
This workshop is perfect for leadership teams who want to clarify their message together. Anyone who is a part of your leadership or the implementation of your message will benefit greatly from this workshop!
This is a highly collaborative workshop. Team members will learn from short teachings and then spend time brainstorming and working together to build your brand story.
The ideal number for this workshop is between 10-20 participants. You are welcome to invite more than 20 if you’d like. We will be happy to provide an additional facilitator to make sure everyone has a successful workshop experience. The investment at that point increases $500/per additional participant.
Would You Like A Free Copy of Building a StoryBrand Book?
We've gone through the StoryBrand certification process and have been trained by Donald Miller, J.J. Peterson, and the rest of the StoryBrand team.
Want to learn more about the StoryBrand framework so you can get started communicating more clearly? Let us send you a copy of the Building a StoryBrand book for free!
Free Copy of StoryBrand
Cyber Security • Software as a Service • Tech Startups
Ready To Get Clear About What You Offer?
It’s time to make life easier with simple and clear marketing that grows your business.