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Cybersecurity Marketing Agency

Nail your brand positioning and secure your market share

Get a memorable value prop

Differentiate from the competition

Win & keep more customers

You're in a race to sell people on a problem that they don't want to face until it's too late. But you know the stakes are high.

The businesses you serve don't understand the scope of the problems they face.
Cyber threats are evolving and advancing every day.
You offer important, but complex solutions to these problems... and that makes them hard to describe.
If you find yourself constantly getting pulled into the weeds describing your features, we get it.
The world needs your services. Don't let a confusing message get in the way.

Let's create some big wins for your business.

Clearly communicate your value prop
Set your sales team up for success
Reinforce your marketing team
Exceed your revenue goals
Increase customer retention

Cybersecurity Content Marketing

Messaging Strategy

Develop the right brand message to break through noise and resonate with your ideal audience. 

Content Marketing & Copywriting

Create compelling marketing content to nurture and drive leads into your sales funnel.

Marketing & Sales Enablement

Ensure your marketing and sales team are equipped with the same cohesive message to close every sale.

Confusing marketing and brand messaging will cost you on every critical front of your business.

Brands with incredible products get beat by their competition every day. But, when you finally nail your positioning, you can win the hearts and minds of the very people you set out to help.

Enough about us. Let's talk about you.

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Schedule a call with Decoded Strategies
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Customize services to fit your needs
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Win more customers. Keep the ones you have. Make your team happy.

Why work with Decoded Strategies?

About Annie And Kristin of Decoded Strategies
We know cybersecurity

We come from SaaS and we've worked with leaders in cybersecurity, enterprise software, and professional services. We speak the language of tech... but we can also translate it into simple, clear messaging. In other words, we speak human too.

We combine deep listening and razor sharp expertise

Here's the thing - you know your business better than anyone. The last thing you need is for someone to talk at you and build messaging that doesn't reflect who you really are. Yes, we have deep expertise and insight. But we put that to work by listening, paying close attention and building the right strategy for your business.

We're highly selective

We aren't for everyone. If we don't think we can help you, we'll be the first to tell you. That's because we reserve our time for the clients we know, without a doubt, we can guide toward success. We are in the business of creating big wins. And only big wins.

We are extreme StoryBrand experts

The StoryBrand framework is an incredibly powerful marketing tool. But it's also really hard to implement on your own. We've been affiliated with StoryBrand since the beginning, and are regularly contracted directly by StoryBrand to conduct workshops and events. We know this framework inside and out, and are obsessed with guiding new clients through the power of the StoryBrand framework. Never heard of StoryBrand? Just wait - it's going to rock your world.

We're good people

We simply believe you should actually like who you work with. There's a magic that happens when people who enjoy collaborating come together. We are fun. We are nice. We are smart. And, we're excited to work with clients who are too.

Powerful marketing for powerful companies. We're proud to serve the best.

FREE DOWNLOADABLE PDF

Want access to the foolproof Ideal Customer Profile Worksheet?

Your ICP is about so much more than just industry and company size. Our worksheet guides you through the 20 questions you need to answer to nail your ICP.

We’ve worked with some awesome clients who love us and our services.

Check out what they have to say.

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"We had an exceptional experience with Decoded Strategies. We deliver highly technical cybersecurity solutions and our team all had different ways to describe those solutions. Everyone is finally on the same page and we got buy-in from all the key stakeholders on our new brand message. In addition to simply making my life easier, working with Decoded Strategies has created wins in every area of our business."

Denise Hayman

Chief Revenue Officer

Sonrai Security

"Working with Kristin, Annie, and the Decoded Strategies team enabled us to build an internal best practice for planning, developing, and executing compelling marketing content and strategies that delight our clients."

Tom Mahoney

VP Marketing

TD SYNNEX Public Sector
Illustration Depicting Success
Get clear about what you offer

It’s time to make life easier with simple and clear marketing that grows your business.

Schedule a 30-minute Discovery Call below