Marketing Strategies for Early-Stage Companies in Europe

Clearly communicate your value and go to market with confidence.

Illustration Depicting Two Women Strategizing The Layout of a Website

Nail Your Value Prop

Drive New Sales

Align Your Team

You've experienced some early wins and have a cool product.

But without a killer Go-To-Market plan, finding the right kind of customers and converting them into power-users is hard.

Any of these sound familiar?

Overly technical language
Low website conversion
Confusion with customers and investors
You deserve to have the right messaging and strategies to set yourself up for long-term, sustainable growth.
Innovative products and services are always hard to describe at first. But they don't have to stay that way.

Let's create some big wins for your startup

Lead your team with confidence
Secure your next funding stage
Exceed your revenue goals
Deploy a marketing roadmap

Services

Brand Message Workshop

In this 3-hour workshop, we work together to build your brand story. We will identify categories of messaging that you can use in every aspect of your marketing strategy.

Most importantly, we create your value proposition. From here on out, you can proclaim loudly and clearly exactly what you do.

Copywriting Services & Execution

Our team is ready to help you take your new brand message and make sure that is reflected on your website, lead-generators and email campaigns.

Our writing is clear and concise - ready for you translate into any language.

Ongoing Support & Coaching

Once your marketing engine is booted up, we are here to support you with ongoing coaching and strategic guidance. As your business grows and changes, we will meet with you regularly to ensure your messaging continues to be clear, relevant and powerful.

Frequently Asked Questions

We are based in Los Angeles, California, and conduct our meetings in English. We also write all our marketing copy in English. However, we work regularly with European businesses and international enterprise organizations; so we take a global approach to our copywriting to ensure that it translates clearly and powerfully with your audience. 

We write and deliver all our marketing collateral in English. However, we do have partnerships with translators and are happy to discuss translation as a part of your project. 

Yes! Some of our best clients are European tech startups, most notably in France and Belgium. We also have referral partnerships with European VC firms that refer their portfolio companies to us for marketing and messaging support. 

Each of our client projects is unique, and we will work with you to decide the best scope of work to address your needs and fit your budget. Most of our first projects with new clients average between $5,000-$10,000 USD. 

Confusing marketing and brand messaging will cost you on every critical front of your business.
 But, when you finally nail your positioning, you can win the hearts and minds of the very people you set out to help.

Powerful marketing for powerful companies. We're proud to work with some of the most exciting start-ups in Europe.

And the biggest names in the United States.

We've worked with some awesome clients who love us and our services.

Check out what they have to say.

"Decoded Strategies understood our value right away. They helped us craft messaging that was clear, simple, and effective. This took a ton of stress off our shoulders and let us focus on getting our product into the hands of people who need it!”

Emily Jones

Addapptation, SaaS

"You know you’ve identified a true partner when they blend into your organization seamlessly and add more value than you can put a price tag on. Decoded Strategies was able to take all our ideas and simplify them into cohesive, foundational messaging. I can put my finger on a 10x return on our investment in StoryBranding based efforts, and that number continues to grow month after month."

Karen Polkinghorne
Network Partners, Enterprise Professional Services

"We had an exceptional experience with Decoded Strategies. We deliver highly technical cybersecurity solutions and our team all had different ways to describe those solutions. Everyone is finally on the same page and we got buy-in from all the key stakeholders on our new brand message. In addition to simply making my life easier, working with Decoded Strategies has created wins in every area of our business."

Denise Hayman
Chief Revenue Officer, Sonrai Security

Why work with Decoded Strategies?

About Annie And Kristin of Decoded Strategies
We know tech

We come from SaaS and we've worked with leaders in cyber security, enterprise software, and professional services. We speak the language of tech... but we can also translate it into simple, clear messaging. In other words, we speak human too.

We combine deep listening and razor sharp expertise

Here's the thing - you know your business better than anyone. The last thing you need is for someone to talk at you and build messaging that doesn't reflect who you really are. Yes, we have deep expertise and insight. But we put that to work by listening, paying close attention and building the right strategy for your business.

We're highly selective

We aren't for everyone. If we don't think we can help you, we'll be the first to tell you. That's because we reserve our time for the clients we know, without a doubt, we can guide toward success. We are in the business of creating big wins. And only big wins.

We write with a global lens

We work regularly with European businesses and international enterprise organizations, so we take a global approach to our copywriting to ensure that it translates clearly and powerfully with your audience. 

We're extreme StoryBrand experts

The StoryBrand framework is an incredibly powerful marketing tool. But it's also really hard to implement on your own. We've been affiliated with StoryBrand since the beginning, and are regularly contracted directly by StoryBrand to conduct workshops and events. We know this framework inside and out, and are obsessed with guiding new clients through the power of the StoryBrand framework.

We're here to help you create powerful marketing. Here's how to get started:

01
Schedule a call with Decoded Strategies
02
Customize services to fit your needs
03
Go to market with confidence
Illustration Depicting Success
Get clear about what you offer

It’s time to make life easier with simple and clear marketing that grows your business.

Schedule a 30-minute Discovery Call below