How Decoded Strategies Helped LiveCrew
double their website traffic and
convert 4x more customers with
focused messaging.
LiveCrew is leading the way with innovative technology that helps retailers get the customer info they need to manage inventory and boost sales.
But in an industry bombarded with new tech solutions, they were
struggling to stand out.
The Challenges They Were Up Against
(You've likely been there too.)
Without a razor-sharp brand message, they were struggling to
articulate the value of LiveCrew.
That's where Decoded Strategies came in
We specialize in helping companies implement a storybased framework into their sales and marketing collateral to drive results. Our unique ability to help clients create messaging that breaks through the noise and makes their marketing engine work. The process is fun, simple and repeatable — and helps teams like yours save time and money on your marketing efforts.
How We Helped Equip LiveCrew to
Communicate Powerfully With Retailers:
Brand Messaging Workshop
Without a clear and compelling brand message, the team knew they were missing opportunities. We worked with LiveCrew to use the StoryBrand framework and build a brand message that is highly specific to the needs of their customers. We moved them away from being a "jack-of-all-trades," and instead helped them speak to the problems their customers are experiencing and their unique value proposition. They have successfully used their new brand message to power up their website, LinkedIn presence, and trade show appearances.
Deliverable: Brand Messaging Brief
Website Homepage Update
LiveCrew knew that their website was one of the most important places to begin telling their new brand story. We supported them by writing a powerful homepage that has significantly boosted traffic and conversion.
Deliverable: Website Homepage Wireframe
Ongoing Marketing Content
The results from their new content were so compelling, LiveCrew has engaged with Decoded Strategies to create ongoing monthly content. Because we have a solid, foundational message, LiveCrew now has an ongoing content strategy that is cohesive and continues nurturing prospects into customers.
Deliverable: Monthly Content Membership
What Happened Next
(What you really want to know)
Business Results
Team Results
What Jonathan Dory and the LiveCrew team loved about working with Decoded Strategies
Expert Guidance
"They asked us the right questions to help us make
critical decisions about our brand message."
Project and
Delivery Speed
“The projects didn’t drag on for months or require massive amounts of our time. Decoded Strategies’ process is clear and works seamlessly, with quick turnaround times."
Collaboration
“During our project we had some big realizations about
our product and where we needed to pivot. Decoded
Strategies was flexible and helped us adjust the scope of
our work to make sure we had the right messaging at
every step of our journey.”
Get the clarity and alignment you need to unite your team and scale your business.
If you feel like everyone on your team says something different when they pitch your services, and know it's costing you business... There's help. Schedule a call with our team today and we'll teach you a repeatable process you can use to get the clarity and confidence you need to see the growth you know you're capable of.