Decoded Strategies

StoryBrand Workshops

Align your team around a clear brand story

In This Workshop You Will Learn:

Illustration Depicting Repeatable Messaging
A Repeatable Messaging Framework
Illustration Depicting Designing and Writing Website Copy
How To Streamline Messaging Campaigns
Illustration Depicting Financial Success
Align & Motivate Your Entire Team

Any of these sound familiar?

A fragmented and unclear message will hurt your organization.

High Turnover
Unhappy Customers
Frustrated Leaders
Unsuccessful Hiring Efforts
Stores Losing Profit

McDonald’s made history by making delicious feel-good moments easy for everyone. You deserve the right message that also creates success in recruiting and retaining world-class Crew Team Members. When you inspire and mobilize your Crew Team Members, you can uniquely foster and feed communities.

The Decoded Strategies StoryBrand Workshop will:

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Align your team around a clear, compelling story
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Creates a simple, repeatable messaging framework
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Teach you how to tell a story that attracts and retains employees and customers
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Removes internal and external confusion about why your business matters

It’s time to align your team around a clear, powerful story

01
Identify your goals

The Decoded Strategies StoryBrand Workshop is incredibly effective for both internal and external messaging. Let’s get crystal clear on what the huge win will be for your team… and then make it happen.

02
Choose your dates and location

This 1.5 day workshop can take place in-person or virtually. Simply work with us to find the perfect dates for you and your team!

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Energize your team with a workshop that sets them up for success

Invest in your team with a training that will teach them how to tell a compelling story that motivates team members. They will walk away with a clear story that will help them recruit and retain excellent employees and delight customers.

When your messaging is right, your team members stick around for the long run. Everyone breathes easier and can get back to what you do best…

“Making delicious feel-good moments easy for everyone!”

The Decoded Strategies StoryBrand Workshop delivers powerful results for your team. After a day and a half together they will:

Discover why clarity and simplicity are crucial in messaging
Craft the story that will enable them to lead McDonald’s Crew Team Members to motivation and excellence
Learn the 7-part StoryBrand Framework they can utilize in all facets of business messaging

Empower your leaders to invite Crew Team Members into a story they are excited about. We will expertly guide you to craft the pivotal story that will transform your hiring and employee retention. The Decoded Strategies StoryBrand Workshop is an investment that will benefit your leadership in every area of business.

About Annie And Kristin of Decoded Strategies

Hi, We’re Decoded Strategies

Kristin Spiotto has worked with Donald Miller and the team at StoryBrand since 2016 delivering StoryBrand Private Workshops to businesses all over the world.

It will be a privilege to work with you to remove confusion and provide you with a powerful framework that will help you get more customers and employees… and keep them around for the long-run.

We Are Proud To Serve The Best

“Kristin was absolutely incredible. She was patient, articulate, insightful, and absolutely an expert in her field. She made us feel heard and respected as she guided us along the journey of finding our story.

If you’re looking to clarify and distill your story into a palatable message that resonates with your team, this workshop is right for you.”

Elizabeth Kuhn
RE/MAX

Frequently Asked Questions

The investment for this workshop is $15,000, plus travel and accommodations for your Workshop Facilitator.

It’s also important that participants recognize the investment of time. When they set aside a day and a half to fully engage with the process, they walk out of the workshop clear about next steps and motivated.

This workshop can take place in-person or virtually over Zoom. Our trained facilitators are fully vaccinated against Covid-19 and are happy to travel to your location.

In-person workshops require a screen with HDMI inputs and space for all participants to comfortably work together.

This workshop is perfect for leadership teams of complex, international businesses who want to clarify their message together. Anyone who is a part of your leadership or the implementation of your message will benefit greatly from this workshop!

This is a highly collaborative workshop. Team members will learn from short teachings and then spend time brainstorming and working together to build your brand story.

The ideal number for this workshop is between 10-20 participants. You are welcome to invite more than 20 if you’d like. We will be happy to provide an additional facilitator to make sure everyone has a successful workshop experience. The investment at that point increases $500/per additional participant.

“Remember, people like to follow leaders who communicate clearly, and customers like to buy from brands that clearly explain how they can make a customer’s life better.”

Donald Miller, author of Building a StoryBrand

How much are unmotivated Crew Team Members costing you?

Poor Customer Service
High employee turnover
Overworked managers
Storybrand Facilitator Badge
Storybrand Certified Guide Badge
StoryBrand Certified

Want to clarify your messaging, but aren't sure how?

We've gone through the StoryBrand certification process and have been trained by Donald Miller, J.J. Peterson, and the rest of the StoryBrand team.

Want to learn more about the StoryBrand framework so you can get started communicating more clearly? Let us send you a copy of the Building a StoryBrand book for free!